Analytical and Financial Decision Making | 5 Months | Class

This Module aims at assisting the modern manager to befriend numbers. Quantitative and statistical aspects of management need no longer be the stumbling block to advancement and promotion.

Training Provider: AAA School of Advertising

Duration: 5 Months

Level: Intermediate

Next Start Date:

  • Johannesburg 
  • 7 February - 27 June 2018
  • Address: ACA House, The Braes Office Park, Cnr William Nicol Drive and Bryanston Drive, Bryanston
  • Cape Town
  • 7 February - 27 June 2018
  • Address: 6th Floor, AAA House, 112 Long Street

Times: Wednesday, 17:30 - 20:30 

Cost: R12,160.00


After completing this module you will:

  • Understand statistical methods and their role in marketing decisions and strategies
  • Be able to apply the statistical methods and analysis techniques to marketing decisions
  • Understand how to conduct a statistical analyses to quantitative research projects
  • Understand how financial aspects impact marketing decisions and strategies
  • Understand the importance of long, medium and short term financial and marketing planning
  • Be able to analyse financial statements to determine performance levels of companies and apply financial analysis techniques to the marketing mix


  • An ability in analytics will propel the career of most managers from middle to senior management
  • This module is a compulsory credit in the BA for Marketing Communication

For Bookings Email:

All courses can be customized and held at a venue of your choice provided there are sufficient numbers to fill each course. Each course can also be modified to create an onsite workshop which best suites your agency’s availability.