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Advanced Diploma in Digital Marketing | 12-18 Months | Online Course

This course is designed to give you a solid theoretical and practical grounding in digital marketing. You’ll learn how to formulate a marketing strategy in the digital age, how to create effective digital marketing assets, and how to use earned and paid digital marketing tactics to be a successful and professional digital marketer. The course is broken up into three modules over 18 months (18 hours of study per week).

Certificate in Creating Digital Content | One Year Full Time | Class

This programme is for the student who has a way with words; who knows the difference between a blog and a vlog; who uses words like fam, tbh, and knows when hashtags can say more than an entire sentence. You create quick Boomerangs to illustrate a point, and Snapchat to say hi to your bestie. In short, you’re a natural at digital content creation.

Digital Content and Copywriting | 10 Weeks | Online Course

Content is a critical part of any marketing strategy, and businesses that fail to recognise its importance will be left behind. The 10 week Digital Content and Copywriting course covers the strategic copywriting and content creation skills necessary to plan, create and implement an effective digital content strategy. At the end of this course you will be able to set up a content marketing plan and manage communities across various platforms and channels with the end goal of building strong, trusting brand-consumer relationships.

Digital Marketing | 10 Weeks | Online Course

Digital Marketing is a 10 week online course run in partnership with USB Executive Development (USB-ED). The course is designed for anyone who wants to kick-start or consolidate their digital marketing knowledge.

Foundations of Digital Marketing | 4 Months | SETA-Aligned Skills Programme

This is a 4-month programme starting on 1 November 2017, aimed at introducing and elevating digital marketing expertise in the workplace, for junior to mid-level marketing and advertising practitioners.

Mastering Online Advertising | 9 Weeks | Online Course

This 9 week course empowers digital media teams with the knowledge required to understand campaign objectives, client needs and brand positioning. You will be equipped with the skills required to interpret your business needs or those of your client into a winning strategy and proposal as well as the ability to execute paid media campaigns aligned to your business objectives.

Social Media | 8 Weeks | Online Course

This is an 8 week online course, run in partnership with USB-Ed. The course is designed to introduce you to effective social media marketing and give you an applicable understanding of social media practices, tactics and strategies.